People say they’re emotionally “slaughtered” by a surprising and heartwarming Christmas ad as a tough 2020 finally nears its end.
People say they’re emotionally “slaughtered” by a surprising and heartwarming Christmas ad as a tough 2020 finally nears its end.

People destroyed by sad Christmas advert

A tear-jerker Christmas ad is going viral around the world.

The two minute commercial follows a grandfather who, isolated by the coronavirus pandemic, starts his own solo fitness quest with nothing but a kettlebell.

The elderly man struggles and groans but motivates himself with a photo in a frame - of somebody the audience can't see.

It's revealed in a moment that will melt even the iciest of hearts, just what the grandfather has been training for over his lonely year.

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The lonely gent struggles as he looks at a photo of an unknown person.
The lonely gent struggles as he looks at a photo of an unknown person.

 

The ad shows an older man struggling with a kettle bell.
The ad shows an older man struggling with a kettle bell.

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As he finally meets with his family for Christmas tree, he picks up his granddaughter, and is strong enough to lift her up to put the star on top of the Christmas tree.

The ad, from German pharmacy company Doc Morris, has gone viral online with people saying it "broke their heart open".

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It's revealed he'd been training to lift up his granddaughter.
It's revealed he'd been training to lift up his granddaughter.

 

 

 

 

 

 

"Congratulations for this wonderful video. It is never too late to start taking care of yourself to take care of what really matters. Such an important message!!"

"Yes; brought tears to my eyes," another said.

The advertisement was created by German agency Jung von Matt, and is part of the German company's "Take care" campaign.

A description of the ad, translated from German by OCN, read, "This year is the best gift of all that we are fine and healthy.

"That is why your health is also a matter close to our heart. So that, especially at Christmas, you can take care of what really matters in life: to spend carefree time with your family and loved ones.

"Doc Morris wishes you and all your relatives a happy and unforgettable celebration. Stay healthy!"

Originally published as People destroyed by sad Christmas ad


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